Did you know on average, 80% of potential conversions on Facebook and Google are lost due to poor ad strategy?
We can do better.
Our audits help identify any gaps in your paid traffic ads so we can help more of the right people find and take action with your business.
Take full advantage of Facebook an Google machine learning by combining the right Ad Sets with the right Daily Budgets
enabled for scale. Eliminate wasted spend, reduce Learning Phase time, and minimize human error.
It's not about finding the right audiences. Or having winners so you can scale. Because if it was that EVERYONE would be
scaling. And everyone would have more money than ever. But it's not like that. The game has changed. Marketing sophistication levels has changed. You need methods, systems, and frameworks to scale.
I will give you an example:
You have a ecommerce store and you have a Creative that is performing well on TOF (Top of Funnel) - which is meant for cold audiences (people who don't know you). And someone clicks on Add to Cart. They don't purchase. You run a retargeting ad so people who clicked on add to cart can see the ad and the retargeting ad is a complete fail.
What happens? 9 out of 10 times brand owners say OH WELL. And continue to focus on TOF related ads and front end ROAS.
And that's the problem!
See ... what if the retargeting ad didn't answer the objection they are looking for to purchase the product. And what if the person goes on the page and they still dont see the answer to that specific objection they have. What happens then?
They are not interested and simple leave.
How to improve this? Create different ad creatives that answers different objections. That way, when done correctly, it gives the person who is seeing the ad NO POSSIBLE REASON TO NOT WANT TO BUY (Unless they don't have money but that's another story).
With that alone, your ROI will improve GREATLY. Imagine doing that same method but with TOF cold audience ads.
Show different ways to demonstrate the product. Add in testimonials. Reviews. UGC content with only women in it. Or more specifically, UGC content with only women at a certain age group.
Every. Single. Thing. Matters.
It's not just clicking on buttons in Google or Facebook Ads Manager. It's looking at the entire ecosystem. Finding what works. What doesn't. Having Systems, Frameworks, and Methods to put your business in the position so you can CONSISTENTLY AND PREDICTABLY SCALE.
And this works for ALL industries and verticals.
At Ads Gone Viral, that's exactly what we do! And it's the reason for all the SUCCESS we have today.
Low Cost Per Clicks
Low CPMs
Low Cost Per Leads
Low Cost Per Acquisition
and
SKY HIGH ROAS